Pablo Picasso said, “Good artists copy; great artists steal.”

There’s nothing worse than staring at a blank page or white screen hoping and praying for inspiration. It’s a little known fact that ad writers, marketing professionals and creatives all keep extensive ‘swipe files’.

A swipe file is a collection of tested and proven material used as a ready reference of ideas for projects.

Now after 8+ years of studying, researching, and developing the Evolved Enterprise concepts, I’ve collected arguably the largest ‘swipe file’ library of marketing examples, promotions, and ideas in action.

Here’s a fun library filled with:

• Marketing assets
• Database and Opt-in capture
• About Us (Story selling & ‘creation story’)
• Cause related copy
• Split-tested shopping cart examples
• Signage
• Point-of-purchase examples
• Package design and package inserts
• Community elements and creeds
• Vision and Mission documents
• Core Values
• Communications
• Impact Scoreboards and much more…